This week we’ve been pondering the big question of the moment. Not how to solve the Gaza/Israel crisis or what’s to be done about Russia’s bully-boy antics, but the really important debate: is it OK to wear sunglasses indoors?
We decided that yes it is OK to wear sunglasses indoors if that’s what you want to do. Unless you’re Lenny Kravitz or a politician, then you really should know better.
Next stop Newsnight!
How to create a social media plan from scratch A genuinely useful article to start with (for a change) from the guys at Buffer. If you’ve got no idea where to start when creating an effective social media marketing plan then read this now. It’ll hold your hand and demystify it all for you.
Social platforms on the rise
OK. You’ve read the article above and now have a social strategy to take your marketing to the next level. Sorry to throw a curve-ball in, but Facebook, Twitter and LinkedIn aren’t the only platforms you should be looking at. There’s a whole new generation of social sites on the rise and they look like they’re going to be disrupting things in the very near future.
Bunch of Glassholes
An enlightening piece on how the influx of camera-based devices has invaded all our lives and have left us with an inability to live ‘in the moment’. Most interesting is the idea that most early adopters of this technology seem to be backing away from it now it’s become the norm. Hipsters ay? Pft.
How to do build a product in 12 weeks
At GGA we talk a lot about how we use Sprint and Scrum to build products and we constantly get asked about how these production methodologies can be adapted by companies. Here’s a great case study about how shoe company Zappos used Sprint to develop a new service product outside of their usual development schedule.
Uber but for marijuana
It almost feel like a Chris Morris sketch but a company has actually taken the concept of Uber and replaced ‘Taxis’ with ‘marijuana’. Yes, this is really happening.
Happy employees = richer companies. Discuss
Last October, Goldman Sachs did the unthinkable. They told their junior investment bankers to “take Saturdays off. From 9 p.m. on Friday until 9 a.m. on Sunday, all analysts and associates were required to be out of the office doing anything other than working."
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